Magistra Liuba TURCHYN, kandidát ekonomických věd
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turchyn@fek.zcu.cz | ||
phone | 377633329 | |
room | UK513 |
Publications
Papers in journals- Turchyn, L.; Kunešová, H. E-COMMERCE AS A MODERN PARADIGM OF FORMATION AND USE OF MARKETING TOOLS. Trendy v podnikání, 2022, roč.12. č.2, s.88-100, ISSN 1805-0603.
- Prantl, D.; Turchyn, L. Using digital marketing to present the Šumava and Bayerischer Wald National Parks. In Opportunities and Threats to Current Business Management in Cross-border Comparison 2023. Lößnitz : GUC - Verlag der Gesellschaft für Unternehmensrechnung und Controlling m.b.H., 2023, s.241-248. ISBN 978-3-86367-071-9.